When Jack Oliver began experimenting with tennis rackets in his father’s carpentry workshop in Adelaide, Australia, in the 1930s, he didn’t have a business plan or an investor pitch deck. However, he had a clear vision of how to construct the world’s best tennis racket.

Since then, much has changed.

Over the years, not only have sports evolved, but so have the materials and technologies. What was once crafted from wood is now often made from the most advanced high-tech materials. Despite these changes, one thing remains constant: our commitment to developing the most innovative rackets in the world.

From our beginnings in tennis to our expansion into badminton and squash, we have always been at the forefront of innovation. In emerging sports like padel and pickleball, we continue to pioneer, integrating our experience into cutting-edge technologies. Our dedication to quality and performance drives us to continually set new standards and explore the boundaries of what is possible.

We are proud to be pioneers in the world of racket sports and look forward to continuing to ignite the passion of athletes around the globe with our products.